Before you leave home, know what you want to get out of the experience. Because factoring how quickly flights, hotels, and rentals add up, if you’re not 100% clear on how this’ll benefit you, you’ll be wasting time and money, if you’re going just for going’s sake.
Your needs will vary, depending on you and your business. You’ll have opportunities to buy product, catch up on your CEUs, find new vendors, and expand your network, so having a few clear objectives will definitely help you quiet the noise of the nice- to- haves and keep you focused on the must-haves.
My business, Albie Knows, is built on two platforms, online designer and content creator. Browsing through the events listed on the High Point Market site, it was refreshing to see options that explored every aspect of the current industry landscape – tech savvy, social media inspired, systems driven, influencer friendly – and they were all very future facing.