Make More Money. Stay Sane.

With a few simple changes, you can get better financial results without losing your mind, by Gail Doby

Yes. You can achieve more, work less, and reduce stress. Does it sound too good to be true? I assure you, it’s possible. I’ve done it, others have done it, and you can do it, too, if you are willing to change the way you do business.

To begin with, set your sights higher. If you want to earn more, you need to attract better clients who value you and will pay you what you’re worth. How do you do that? By spending more time building your brand, marketing, and building your network of contacts and referrals. It requires more effort up front, but in the long run you will bring in more revenue per project.

Set higher fees

Many designers charge what they think the market will bear, giving little thought to whether they are earning enough to realize a profit. Volume alone will not make your business profitable. You can work constantly and barely cover your expenses if you are underpricing your services. Determine how much you need to charge to make a profit and use that as the basis to set your fees. Don’t worry about the prospects who aren’t willing to pay what you’re asking. They are not the ones you want as clients.

Improve your efficiency

You can get more done in less time if you establish guidelines, procedures, and processes to cover routine operations. Sharpen your time management skills to get better organized and set boundaries for yourself for responding to calls, emails, text messages, and time-wasting distractions. Schedule personal time each week to prevent burnout.

Delegate more

If you have concerns about handing over tasks and duties to your team members, then you need to work on building your team. You should have a plan for your business and for each project. Every member of the team should be familiar with that plan, understand what their role and responsibility is in achieving that plan, and understand they will be held accountable for their performance (and rewarded accordingly). When you expect your team to take responsibility, provide them with the means for success, and empower them to do their best work, you create a work culture that will result in more revenue and profit while demanding less of your attention.

Why work harder when you can work smarter? By applying some proven best practices you can build your business, grow your bottom line, get more enjoyment from your work, and maintain (or regain) your sanity.

How is it possible to attract better clients who value you and pay you what you’re worth? What’s the secret to setting profitable fees that don’t scare you or your clients? How do you build team accountability to ensure more revenue and more profit? I’ll give you the straightforward answers you need to build your business, grow your bottom line, and maintain (or regain) your sanity. You can implement the strategies immediately and see results quickly. Join me, Gail Doby on Saturday, October 19, 9am – 10:30am at the Universal Furniture Showroom to find out “How to Achieve Great Financial Results and Keep Your Sanity.”

About Gail Doby

Gail Doby, ASID, is a mentor, advisor and Co-CEO who is passionate about design, experienced in business, and on a mission to help you experience a quantum leap. Her firm Gail Doby Coaching and Consulting, and its sister company, Design Success University, have been coaching interior designers to make more profit and rapidly scale their businesses since 2008.