An internationally recognized consumer futurist, Stephens advises forward-thinking global brands like Disney, BMW, and Microsoft, and is regularly featured in leading business media. His High Point Keynote was presented in partnership with the Home Furnishings Association (HFA), and sponsored by Synchrony Financial.
Advocating a “1 on 1 intelligent journey” for customers, from initial online awareness to memorable onsite experiences, Stephens said, “The store is the stage, the staff is the cast, and the products become props. It goes much further than providing exceptional customer service.” He cited the Museum of Ice Cream, Eataly, and the German outdoors chain Globetrotters as notable retailers that succeed by creating SUPER Experiences.