Design Viewpoints Series

CEU accredited seminars for design professionals

This fall, some of America’s best-known and most successful designers will get together to share ideas for building your business. From building powerful business relationships to taking your brand into online retail and mastering the art of customization, you’ll find out how to make new strides – and avoid losing ground – from three fabulous, all-star-filled panels. Seminars are held in the High Point Theatre, at the Transportation Terminal. Complimentary boxed lunch provided. 0.1 IDCEC-approved CEU.

Cultivating Industry Relationships to Build Your Brand

Saturday, October 19
Noon – 1pm
High Point Theatre (located in the Transportation Terminal)
Panel discussion, with Laura Thurman (moderator), Michel Smith Boyd, Jane Dagmi, Amy Ferrer, and Amy Flurry

Laura Thurman

Michel Smith Boyd

Jane Dagmi

Amy Ferrer

Amy Flurry

Being talented, solo, or isolated will get you nowhere in this industry. However, being talented, connected, and possessing strong industry relationships will get you far. Join moderator Laura Thurman for a crash course on how to harness the power of building healthy, authentic, industry relationships. Panelists Michel Smith Boyd, Jane Dagmi, Amy Ferrer, and Amy Flurry will talk about networking to build partnerships in public relations and communications, publishing, licensing, and trade resources. Learn from their experiences and lessons learned regarding the connections that propelled their businesses forward.

Translating Your Brand to Online Retail

Sunday, October 20
Noon - 1pm
High Point Theatre (located in the Transportation Terminal)
Panel discussion, with Sarah Walker (moderator), Julia Buckingham, Barclay Butera, Nicole White, and Scot Meacham Wood

Sarah Walker

Julia Buckingham

Barclay Butera

Nicole White

Scot Meacham Wood

If you have ever felt frustrated by clients “shopping you” online, consider expanding your business to online retail. In addition to diversifying your revenue streams, online retail positions your expertise and savvy as a designer to a larger audience. Come and join our esteemed panelists Julia Buckingham, Barclay Butera, Nicole White, and Scot Meacham Wood, with moderator Sarah Walker from The Curated House for a vibrant discussion on what it takes to translate your brand’s online presence into e-commerce. The panel will answer your questions on what it takes to launch and manage online retail for your business.

The Business of Customization

Monday, October 21
Noon – 1pm
High Point Theatre (located in the Transportation Terminal)
Panel discussion, with Beth Diana Smith (moderator), Barry Dixon, Eric Haydel, Drew McGukin, and Michelle Workman

Beth Diana Smith

Barry Dixon

Eric Haydel

Drew McGukin

Michelle Workman

Clients seek out the expertise of an interior designer because of their unique artistic vision. With a trained eye, designers can transform a space with custom-designed elements to fit specific lifestyle needs and aesthetics, and this ability can be a selling point for potential clients. Led by moderator Beth Diana Smith, panelists Barry Dixon, Eric Haydel, Drew McGukin, and Michelle Workman will share tips on how to make customization a key part of your portfolio of services, from furniture, finishes, textiles, and more, and how to sell this differentiator to your clients.